Want to build something meaningful? Join a growing organization where you'll own the marketing roadmap, lead a major digital transformation, partner with senior leadership, and see the direct impact of your work on company growth and success.This Jobot Job is hosted by: Sierra Johnson
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Salary: $100,000 - $130,000 per year
A bit about us:We're a growing, industry-leading manufacturer serving customers across the commercial construction, and industrial markets. Built on a foundation of quality, innovation, and exceptional customer service, we've earned a strong reputation as a trusted partner on complex projects throughout the United States.
As we continue to expand, we're investing in our brand, digital presence, customer experience, and marketing capabilities. This is an exciting opportunity to work closely with leadership, drive strategic initiatives, and make a direct impact on the company's continued growth and success.
Why join us?- Lead high-impact marketing initiatives with direct executive visibility.
- Join a growing company investing in its brand, marketing, and future.
- Enjoy significant autonomy, ownership, and influence.
- Competitive compensation, strong benefits, and career growth opportunities.
- Work alongside a collaborative team that values innovation and results.
Job DetailsWe are seeking a hands-on Marketing Manager to lead the strategy, execution, and optimization of marketing initiatives for a growing B2B manufacturing organization. This highly visible role will partner closely with executive leadership to drive brand awareness, customer engagement, lead generation, and business growth across multiple markets.
The ideal candidate is both strategic and tactical, with experience managing digital marketing, website initiatives, CRM systems, content development, events, and multi-channel campaigns.
What You'll Do:
- Develop and execute comprehensive marketing strategies aligned with company growth objectives.
- Strengthen brand positioning and ensure consistent messaging across all customer touchpoints.
- Identify opportunities for market expansion, customer acquisition, and increased brand visibility.
- Partner with leadership to recommend and implement data-driven marketing initiatives.
- Lead the planning, execution, and optimization of digital marketing campaigns.
- Oversee website strategy, content management, user experience, SEO, and performance improvements.
- Manage the website redesign project in partnership with an external agency.
- Drive email marketing, social media, content marketing, and lead generation efforts.
- Monitor campaign performance and provide actionable reporting and recommendations.
- Own CRM strategy, data integrity, user adoption, and top-of-funnel management.
- Develop reporting and dashboards to measure campaign effectiveness and ROI.
- Lead marketing efforts for trade shows, customer events, industry conferences, and corporate meetings.
- Oversee the creation of digital and print marketing materials, including website content, email campaigns, and promotional assets.
- Maintain brand standards and ensure consistency across all marketing channels.
- Manage marketing budgets and maximize return on investment.
- Oversee relationships with agencies, designers, printers, and other external partners.
- Mentor, develop, and support marketing team members.
What We're Looking For:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 6+ years of progressive marketing experience with increasing responsibility.
- Proven success developing and executing multi-channel marketing campaigns.
- Experience leading website projects, digital marketing initiatives, and demand generation efforts.
- Strong understanding of SEO, content marketing, email marketing, CRM systems, and marketing analytics.
- Exceptional communication, organizational, and project management skills.
- Experience supporting B2B, manufacturing, industrial, construction, distribution, or related industries is highly preferred.
- CRM administration and optimization experience.
- Experience managing website redesigns and digital transformation initiatives.
- Familiarity with Microsoft Dynamics CRM or similar CRM platforms.
Interested in hearing more? Easy Apply now by clicking the "Apply" button.
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